Bigger is better to improve customer service

A LUTTERWORTH printing firm has brought in a new piece of hi-tech equipment to improve its service to customers.

SRD Print, which is based off Leicester Road, has purchased a Anapurna Mw, a professional hybrid-UV printer.

SRD’s sales director, Esther Butterfield, said: “The Anapurna’s special capability is that it has a white printing function. This means that as well as being able to print a huge variety of wide format sizes, we can also offer printing on coloured or dark substrates.

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“The white ink function also creates new possibilities for printing on transparent material, such as glass, for backlit applications.

“It can also handle many different materials, either rigid, such as boards, glass, mirrors, exhibition and advertising panels, or rolled, such as film, vinyl, canvass and paper.”

Lutterworth mayor Ray Perkins visited the company to see for himself what the printer can do.

For information, phone Esther on 01455 660000 or email [email protected].

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