An optical assistant in Market Harborough stopped traffic after being inspired to do something funny for money with his own version of the “epic strut” from a TV advert.
Chris Crowter and colleagues from Specsavers, in St Mary’s Place, took to the streets recently to make their own version of the booty-shaking TV advert for price comparison website MoneySupermarket.
Wearing denim shorts, high heels and Red Nose Day glasses, Chris strutted and danced past onlookers, including Specsavers’ store directors Barry Henning and Umesh Mistry, Neil Perry – dressed as Sharon Osbourne – and Cody the dog.
Chris said: “It was such a cold day and even snowed while we were filming, so not perfect conditions for dancing around in tiny shorts!
“However, it was the funniest thing I’ve ever done and even though my feet are still very sore from wearing heels, it was all worth it for such a good cause.”
The video kicked off the opticians’ Comic Relief fundraising efforts which included a ballet performance at Market Harborough Dance Studio on Monday, when male staff danced in tutus and tights.
Visitors to the store tomorrow (Friday) can make a donation and have their picture taken in a funny photobooth from midday to 5pm or treat themselves to a cake during a bake sale. Official Red Nose Day glasses, priced £3, will also be on sale.
To see the video, search for “Specsavers strut” on YouTube. By Tuesday more than 13,770 people had viewed the video.
Breakfast cereal manufacturer Weetabix is one of the official partners of Comic Relief this year.
The firm’s employees in Norhamptonshire have set themselves the challenge of raising £5,000.
One of its events was a hockey match against Market Harborough Hockey Club at the club’s base, the artificial pitch at Welland Park Academy in Market Harborough.
Despite some of the Weetabix team having never held a hockey stick before, the match was closely-contested with Harborough winning 3-2.
But, of course, the overall winner was Comic Relief, with £1,000 raised so far through match fees, sponsorship and a refreshments stand .
The company thanked the hockey club for its support and Welland Park Academy for providing the pitch for free.
To add to the event’s fundraising total, visit the website http://my.rednoseday.com/sponsor/humanresources.
Meanwhile, a full week of fundraising activities has been taking place at the Sainsbury’s store in Market Harborough, which raised more than £13,ooo for Comic Relief in 2011 and 2013.
The town’s supermarket has been named as one of the top fundraising stores in the entire country. Town staff, with the help of customers, are setting their sights on raising even more this year.
Their efforts started on Friday with a funny trousers day.
Other activities include guessing the number of sweets in a jar, leg shaves and face painting.
Store manager Richard Higson said: “My team always have a lot of fun with Red Nose Day and our customers are always very generous with their donations.”